Hi, I’m Tiffani. This is my “Why”.
17 years in advertising and marketing taught me that I hate selling stuff. 25 years of charity work taught me that I love helping people.
For 10 years, I owned a successful boutique ad agency; it was my job to sell stuff and I was good at it! But being good at a task and being happy doing it aren’t the same thing. I needed fulfillment. I wanted a greater purpose to drive everything I do, not just the few hours I could spare for charity work.
My “Why” sneaked up on me in the emergency room at Children’s Healthcare of Atlanta at Scottish Rite and was called Rhabdomyosarcoma – a big ugly word that put my little 9 year old in the hospital for the better part of a year hooked up to IVs full of nasty chemicals they hoped would kill the cancer before it could kill the kid.
That’s how my story begins. Read the rest here.
“Be a lamp, or a lifeboat, or a ladder.”
& social change.
We want to change apathy to empathy, indifference to making a difference. If every business became a champion for a cause, we believe we could create epic social change and business growth. It is our vision to make this happen by helping businesses create an authentic corporate culture of giving, creating a genuine and compelling message, and engaging both customers and employees.
“People don’t care how much you know
until they know how much you care.”
CURE Childhood Cancer
Since 1975, CURE Childhood Cancer has been dedicated to conquering childhood cancer through funding targeted research and through support of patients and their families.
Learn More at CUREChildhoodCancer.org
Charity Navigator gave CURE a score of 93%, making them a top charity pick! ★★★★
“The path to success is to take massive, determined action.”